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I found myself making notes the other day on ways in which a revenue stream could be opened up from Love Like Hers and other future film projects. I came up with some interesting business ideas and thoughts. Do you know what? It can be done. Maybe not on a Hollywood multi-million dollar scale, but maybe on a more covering costs and a little more to go towards future projects.
I’ll say it again before I go on – film making is a business, businesses need to make money. Yes, I love film, my career will be making films, it’s my passion. But the ONLY way I’ll be able to make films, is if they make money. I’m fortunate enough to be running my own video production business which pays the bills – but what if my films could help financially too?
Love Like Hers is now well into post-production. It’ll be sent to a handful of film festivals once we’ve had a private premiere screening. After that, the film will be sold on DVD and Blu-Ray. We’ve already sold LOTS of pre-order DVDs for Love Like Hers, which is amazing! The idea now is to turn Love Like Hers into an incredibly attractive product. This will not only include the film on DVD/Blu-Ray. But also packed with LOTS of behind the scenes video, production documents AND a workshop type feature that will share the experiences of pre-production, production and post-production on the film.
The general plan, and my initial thoughts, are to release a few different versions of the film on DVD and Blu-Ray. There will be just the film with some basic behind the scenes extras for, let’s say £10. Then a DVD/Blu-Ray PACKED with behind the scenes videos and a ton of extra pre-prod, prod and post-prod videos etc, I’m looking at approx. £35 for that version (trust me – it will be worth every penny). Then an online feature, details to be confirmed.
Now, Love Like Hers will never make LOTS of money. Infact, ANY money raised will help to cover any extra costs that the film will generate (i.e. film festival costs etc). Any extra cash the film might make will go into making the next short film project, ‘P.I.’
Just some thoughts I wanted to share with you. If you are a new film maker, serious about the business of making films – start to think about attractive ways in which you could make a few pounds from your film. Of course, the quality of your product has to be exceptional! Never lose sight of that!!
In other news: The live show is coming back very soon. I’ll be sharing more of my film making experiences and at the same time helping you guys network with other film makers from around the world. Do check out my Livestream channel is you’ve not seen it before. You’ll see LOTS of previous shows that have been recorded and are available to watch again. Go to http://www.livestream.com/dannylaceyfilm
Thank you so very much for stopping by, hope you’re finding my journey interesting. Any questions, please do not hesitate to email me dannylacey@stadamedia.co.uk
Danny, you should definitely look into createspace.com for US distribution and also find a way to get on YouTube rentals (which is still US only currently). I use Createspace to sell on-demand DVDs for the US market on Amazon. While they take a huge cut of the profits, it still pays off because I don't have to stock an NTSC version and send them off to US.
For UK you can stock it yourself and get it on Amazon using their Advantage Programme. It works quite well and I still sell DVDs of "Every Step You Take" 4 years after completion.